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The Password Problem: Protecting Your Flower Shop in the Age of AI
Multi-factor authentication is annoying. Getting hacked is worse. Vonda and Lori walk through where flower shops are exposed and three things to fix today.
Stop Overthinking Social Media: Simple Strategies That Actually Work for Florists with Sarah LoBue
Sarah LoBue AIFD of Main Street Florist on treating your feed like a window into your shop, not a billboard - plus her three tips for florists who feel stuck.
Empathy Continued: Head, Heart, and Hands in the Flower Shop
Episode 343: Empathy is not just about feeling someone else’s emotions—it can shape how we communicate, lead our teams, serve customers, and respond when…
The Bingo Card Check-In: Progress, Perspective, and a Little Industry Tea
Episode 316: In this episode, Lori and Vonda flip their 2025 Bingo Cards and reflect on what actually got done, what didn’t, and why that matters. From…
My Customer Service Voice vs. What I'm Really Thinking
Episode 312: Lori and Vonda lean into the chaos of the holiday season and tackle a topic every florist can relate to, what your customer service voice needs…
What Is Flower Clique, Really?
Episode 302: One of the questions we hear most often when we're out at shows, conventions, and symposiums is: “So…what is Flower Clique?” In this…
The Deadline Advantage: Less Stress, More Done
Episode 293: In this solo episode, Vonda steps in while Lori waits to see if she is selected for jury duty—and uses the moment to talk about something every…
Aloha & Business Wisdom: Monty Pereira of Watanabe Floral Shares Lessons in Leadership & Legacy
Episode 285: In this inspiring conversation, Lori and Vonda welcome Monty Pereira, General Manager of Watanabe Floral, Inc. in Honolulu, Hawaii. Monty…
Real Sustainability for the Real Florist with Mayesh Design Star, Abby Chick
Episode 207: In this episode, Abby Chick, returns with new excitement to discuss her recent videos as a Mayesh Design Star! She shares with Vonda and Lori…
Essential Holiday Prep from a 4th Generation Florist, Jennifer Barnard, AAF, from Tillie's Flower Shop
Jennifer Barnard of Tillie's Flower Shop shares 4th-generation Mother's Day prep: post-holiday notes, pre-call scripts, and marketing every spring holiday.
All The Details with Corrine Heck, PFCI
Corrine Heck went from event florist to software CEO. She tells Lori and Ellie how Details helps florists price, plan, and profit — weddings or not.
Flower Delivery Driver Tips (Reminders) for the Ultimate Cupid Experience
A solo Vonda episode made for delivery drivers: Valentine's delivery tips, van essentials, and why the driver is the shop's moving billboard.
Valentine's Day Prep: 🌸 Clique Tips
Valentine's Day prep tips from Vonda, Lori, and Kami: forecasting, pre-greening, website skinny-downs, tips, bundles, and pre-call reminders.
Higher AOV and a Stress-Free Website | Why outsourcing your e-commerce is a game-changer
Episode 135: Many retail shops are experiencing a summer slowdown similar to pre-pandemic times. It's only temporary. When business resumes as usual,…
Trending Subjects: Let's Talk Prom and Delivery
Episode 116: Vonda and Lori make it a goal to have their pulse on the floral industry. With their ears to the ground and eyes scrolling through social…
The Pause and Pivots We Learned in Moving Past Covid-19
Episode 074: Many business owners took the time to pause and re-evaluate their day to day operations which often resulted in a pivot. Vonda and Lori share a…
Behind the Scenes: Mother's Day Flowers, What you See, What you Don't See
Audrey Kristoff of Flower Clique reveals the hidden journey of Mother's Day flowers — farms, chartered planes, customs, and why everyone deserves grace.
Your Mother's Day Readiness Check List and A Few Bonus Ideas!
Vonda and Lori's Mother's Day readiness checklist for flower shops — supplies, cooler prep, delivery policies, staff communication, and grab-and-go ideas.
Do Employee Incentives Work? Maybe it Depends on your Team…
Do employee incentives work in a flower shop? Vonda and Lori share real florist incentive ideas — individual, team, and "caught being good" rewards.
SEO and PPC: An Easy to Understand Explanation to What it is and How it Works
Ryan Freeman of Strider breaks down SEO vs. pay-per-click for flower shops — how each works, which one your shop needs, and how to measure results.