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The Password Problem: Protecting Your Flower Shop in the Age of AI
Multi-factor authentication is annoying. Getting hacked is worse. Vonda and Lori walk through where flower shops are exposed and three things to fix today.
What Your Team Is Really Learning From You: Leadership Lessons That Stick
Your team copies what you tolerate, not what you say. Vonda and Lori work through ten management lessons and what each one looks like in a flower shop.
Stop Overthinking Social Media: Simple Strategies That Actually Work for Florists with Sarah LoBue
Sarah LoBue AIFD of Main Street Florist on treating your feed like a window into your shop, not a billboard - plus her three tips for florists who feel stuck.
The Empathy Blind Spots Every Leader Needs to Examine
Episode 344: Empathy is not something you either have or you donāt - it is a skill you can practice, strengthen, and sometimes struggle to access. In thisā¦
Empathy Continued: Head, Heart, and Hands in the Flower Shop
Episode 343: Empathy is not just about feeling someone elseās emotionsāit can shape how we communicate, lead our teams, serve customers, and respond whenā¦
Empathy Isnāt Agreement: The Leadership Skill Every Flower Shop Needs
Episode 342: Can empathy really make your flower shop more profitable? In this episode, Lori shares the key lessons from her leadership presentation at AIFDā¦
You Belong Here: Mentorship, Positivity & Welcoming the Next Generation
Episode 341: Fresh from AIFD Symposium 2026, Vonda reflects on the moments that mattered most and they werenāt always found on the stage. In this heartfeltā¦
The Keepers of the Pretty | Moments with Marlin
Episode 340: What does it really mean to āmake it pretty?ā In this first Moments with Marlin episode, floral industry favorite Marlin Hargrove joins Loriā¦
Why People Donāt Change (And What Great Leaders Do Instead)
Episode 339: In this episode, Vonda and Lori explore a surprising truth about leadership: knowing better doesnāt always mean doing better. Drawing fromā¦
Behind the Blooms: How the American Floral Endowment Supports Every Florist
Episode 338: Most florists have seen the AFE logo, but many donāt realize just how much the American Floral Endowment impacts their business every day. Inā¦
Blossoms & Bourbon: How Mark Frye Built a Floral Brand, a Business & a Global Audience
Episode 337: In this episode, we sit down with Mark Frye of Creative Occasions Flowers and Events to talk about his unexpected pathāfrom speech pathologistā¦
When Your Dream Job Doesnāt Feel Right Anymore: Career Clarity & Courage in the Floral Industry
Episode 336: What happens when the dream youāve been working toward for 20 years suddenly doesnāt feel right anymore? In this episode, we sit down with Kateā¦
What Sticks With You: Grandbabies, Mentors & the Lessons That Last
Episode 335: This week, Lori is back and fresh off one of the most meaningful experiences of her life: meeting her new grandson. As the conversationā¦
The Hidden Impact of People in Your Life (and Your Business)
Episode 334: This weekās episode is a solo, heartfelt reflection as Vonda takes the mic while Lori enjoys the first precious days with her new grandson.ā¦
More Than a Conference: How AIFD Symposium Can Elevate Your Floral Career
Episode 333: In this episode, weāre diving into everything you didnāt know you needed to know about the AIFD Symposiumāand why itās so much more than justā¦
Quick - Train Your Team on This Before Motherās Day Hits
Episode 332: Motherās Day is hereāand the difference between a decent week and a record-breaking one comes down to how your team communicates withā¦
Finding Your People: The Power of Community (In and Beyond Flowers)
Episode 331: What does community really mean - and why does it matter so much, especially in the floral industry? In this heartfelt and honest conversation,ā¦
From Forensics Lab to Flower Moxie with Amy McCord
Episode 330: What do forensic science and floral design have in common? For Amy McCord, founder of Flower Moxie, they're both part of the same unlikelyā¦
Hard Truths Flower Shop Owners Need to Hear
Episode 329: This one might sting a little. Lori and Vonda are saying the quiet part out loudāsharing the hard truths flower shop owners need to hear butā¦
What You Can Control (and What You Have to Let Go)
Episode 328: After Easter reflections (and a few stories involving pools, squirrels, and unexpected repairs), Lori and Vonda dive into a conversation thatā¦